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Google Buys Siemplify, Set to Beef Up Chronicle and Enhance Google Cloud Security

Cybersecurity is rightfully a top concern of many executives, and the bigwigs at Google apparently share the same sentiment.

Underscoring, yet again, its commitment to security, Alphabet Inc.-owned Google has bought Siemplify, an Israeli cybersecurity startup and Security Orchestration, Automation and Response (SOAR) organisation that had previously been part of McAffee’s MVISION App Marketplace. The acquisition, reportedly worth USD $500 million, was made under Google’s cloud division and is expected to shore up the security offerings of the U.S.-based tech titan.

Google plans to integrate Siemplify to Chronicle, in effect bolstering the company’s expansive and already successful cloud security initiative. Chronicle, launched in 2018, is “a digital immune system,” according to X Development Head Astro Teller, and is engineered specifically to help boost companies’ cybersecurity using a range of technologies that include machine-learning and telemetry. This security platform, however, lost much of its lustre starting in 2019 when it became part of Google Cloud and started losing key personnel, including X Co-Founder, Mike Wiacek.

Siemplify, though, figures to change the narrative by reinforcing Chronicle with its next-generation security orchestration, automation and response solutions—and improving Google Cloud’s overall security posture in the process.

“Siemplify is an intuitive workbench that enables security teams to both manage risk better and reduce the cost of addressing threats,” Sunil Potti, Vice President of Google Cloud Security, stated in a blog announcing the acquisition. “Siemplify allows Security Operation Centre analysts to manage their operations from end-to-end, respond to cyber threats with speed and precision and get smarter with every analyst interaction.”

Potti added: “Providing a proven SOAR capability unified with Chronicle’s innovative approach to security analytics is an important step forward in our vision. Building an intuitive, efficient security operations workflow around planet-scale security telemetry will further realise Google Cloud’s vision of a modern threat management stack that empowers customers to go beyond typical Security Event and Information Management (SIEM) and Extended Detection and Response (XDR) tooling, enabling better detection and response at the speed and scale of modern environments.”

Amos Stern, Co-Founder of and CEO at Siemplify, spoke about the deal in his own post, highlighting first Siemplify’s glowing reputation among enterprises worldwide as a leading security team and how the opportunities to grow the business meet today’s cybersecurity challenges. He next emphasised Google’s own expertise and hinted at how the Siemplify-Google partnership will result in better services and more innovations.

“Beyond Google’s resources, expertise and overall commitment to cybersecurity (including a recent pledge to invest USD $10 billion in cybersecurity over the next five years), we have found a remarkable partner in Google Cloud—a partner that truly shares our mission, vision, values and culture,” wrote Amos. “We could not be more excited to join forces with Google Cloud to drive innovation and help many more security teams take their operations to a whole new level… With Google Cloud’s commitments to delivering an open ecosystem, minimising vendor lock-in and leveraging best-in-breed solutions, as well as its support for multi-cloud environments, we truly believe that together we will deliver more innovation while staying true to our values.”

Google’s acquisition of Siemplify comes on the heels of Google promising to US President Joe Biden in August of last year that it will make a five-year, USD $10 billion investment in cybersecurity in response to the growing number of cyber attacks in recent years. This increase has been more pronounced as a result of the pandemic, when Google Cloud’s revenue, ironically, doubled to about USD $5 billion due to companies worldwide adopting remote working setups. This shift to remote work, in turn, has increased the attack surface to include thousands of edge devices, thus necessitating the need to enhance cybersecurity.

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